More than 200 Substack authors asked the platform to explain why it’s “platforming and monetizing Nazis,” and now they have an answer straight from co-founder Hamish McKenzie:
I just want to make it clear that we don’t like Nazis either—we wish no-one held those views. But some people do hold those and other extreme views. Given that, we don’t think that censorship (including through demonetizing publications) makes the problem go away—in fact, it makes it worse.
While McKenzie offers no evidence to back these ideas, this tracks with the company’s previous stance on taking a hands-off approach to moderation. In April, Substack CEO Chris Best appeared on the Decoder podcast and refused to answer moderation questions. “We’re not going to get into specific ‘would you or won’t you’ content moderation questions” over the issue of overt racism being published on the platform, Best said. McKenzie followed up later with a similar statement to the one today, saying “we don’t like or condone bigotry in any form.”
That’s splitting hairs. Salespeople who work on commission are keeping an amount of what they make for the company, but I doubt many people would claim they aren’t being paid to sell a product.
They are being paid by subscribers, not by substack. I am not on substack’s side here, but that detail seems quite relevant if we’re interested in painting an accurate picture of what’s going on.
If they were putting Nazi content on substack and no individuals were subscribing to read it, they would be earning 0.
Substack is profiting from those same subscribers, no doubt.